(Digital) Marketing and E-Commerce
One thing I hear all the time from our community members is you wanna start selling a majority of your products online. I totally get it. I think it’s a great idea. So many of you…
Flourish and Thrive Live was so much fun we extended our recap from one episode to two! I still can’t believe the event was almost a month ago, time seriously flies! My amazing partner in crime,…
How do you know your online marketing is working? I’m talking with designers almost every day, hearing things like, “I never know what’s working…” or “that doesn’t work for me…” But often times they can’t…
“If you build it, they won’t come” Maybe that’s not how you remember the quote from Field of Dreams, but you gotta remember this phrase when you’re thinking about your website! Building a website without telling…
Standing out online really boils down to continuity. Everything about your brand and marketing strategy needs to be saying the same thing, otherwise people get confused. This takes a lot of thinking, planning, and careful execution. However, once…
Running a jewelry business from your iPhone? Yes, please! But how do you make that happen? One of the running jokes from Flourish & Thrive LIVE! last weekend was an edited quote from Field of Dreams,…
What happens when someone buys from you online? For a lot of jewelry designers I work with, the answer is, “I respond to their message, make or find the item, and ship the item!” Girl, if…
Creative business owners know the struggle… AMIRIGHT? You wake up early to knock out your “to-do” list and before you know it, it’s 2:30pm and you’re still responding to emails and following up with a order that…
Pulling off a profitable promotion? It’s definitely within your power! Some designers get discouraged when they run a promo and don’t see tons of sales. You might be feeling like promotions can’t work for you.…
Owning a jewelry business is FUN! Being a jewelry designer, myself, I know as well as you… There isn’t anything better than getting an email from a client gushing over the new piece they just bought!…