Sales and Relationship Building
Every time I get an influx of new students, this question comes up in one way or another: “Tracy, why do you care whether my jewelry business fails or succeeds? Why should I listen to you?” Ouch, but…
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I wish I could say the jewelry market isn’t saturated, but let’s be honest… it is. But I’m not telling you this to discourage you. On the contrary, you need to know that it takes consistent strategy and…
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The jewelry industry can be notoriously secretive. In a true demonstration of #CommunityOverCompetition, Metalsmith Society is trying to change that. Just as we’ve created a supportive space for jewelers to learn about business, Corkie Bolton has established a…
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Let’s start the new decade off with a challenge! I love January (even though it’s a slow month for us designers) because it’s an opportunity for a fresh start. Time to refresh your mindset, fast-track your sales, and…
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I love it when a skeptical designer enrolls in our program – only to have their business totally transform! That’s exactly what happened to Peggy Houchin, the designer behind Peggy Houchin Jewelry. Peggy came to us because in…
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Not every jewelry designer has the same goals and dreams, but we all want the same things from our business: freedom to live the life you desire, control over your brand, and a sense of accomplishment at the…
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You’re here because you don’t want to work on building someone else’s dream, you want to build your own. But… how do you turn that dream into a reality? Allow me to introduce Cathy Heller, author, and host…
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Running a business is a full-time job. There’s so much to keep track of, and it takes serious focus to stay on top of everything. Now imagine running TWO! Introducing, Mary Ann Saville… Mary Ann owns two different…
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If you’re struggling with social media, read on… You can have a strong social media presence and an online community of raving fans without having millions of followers. What’s more valuable than numbers is how you engage with…
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I am just beaming today, m’dear! My team and I just wrapped up our quarterly SOS Live Retreat in NYC… and it was incredible! When I was just getting started in business, it was mastermind sessions with peers…
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