Best Practices

The Inside Scoop on Hiring Sales Reps for Your Jewelry Business

By Robin Kramer / October 1, 2013

Tracy and I love our community of jewelry designers! Last week we were on a call with the jewelry designers who are taking our Ramp Up Your Holiday Sales course and the subject of sales reps came up.…

Read More

The Power of Being Persistent & Consistent

By Tracy Matthews / September 24, 2013

The holiday sales season is here! Now more than ever you need to be on your game running your jewelry business. But it’s easy to get off track. It’s very common to have feelings of frustration or to…

Read More

Unique Ways to Host Jewelry Parties for the Holidays

By Tracy Matthews / September 17, 2013

In NYC, the city is abuzz:: New York Fashion Week just ended, Instagram feeds are going off with the newest collections and stores are having their own version of sip & see parties. It’s all the prep to…

Read More

Top Tips for Having Maximum Sales at Jewelry Trade Shows

By Robin Kramer / September 3, 2013

Having a fantastic, eye-catching jewelry booth will capture the interest of show attendees, but having a successful show with lots of sales takes a lot more than just having a beautiful booth. It takes a plan of action…

Read More

How to Make Your Booth Stand Out at a Jewelry Trade Show (or any type of show)

By Tracy Matthews / August 27, 2013

Woo hoo! You did it! You’ve committed to doing a jewelry trade show, a craft fair, a trunk show, or even a show at a friend’s home. Whichever it is, you’re investing money and time – and your…

Read More

How to grow your biz in the summertime

By Robin Kramer / August 20, 2013

Oh summertime how I love you! The days are longer and more people are out and about. And moods even seem to be lighter and happier. There are more parties and much more traveling so you most likely…

Read More

How to sell with confidence, make more cash, and rule your market

By Tracy Matthews / August 13, 2013

When I was first starting out as a jewelry designer, I was a little shy. Curiously, I have always felt comfortable selling. In fact, when I first started my jewelry business, I was one of the top sales…

Read More

Business advice for jewelry designers

By Tracy Matthews / July 30, 2013

Yesterday, Robin & I spent an hour chatting on our first Google Hangout. We had a blast despite a few technical errors! We are always pumped to answer questions you had about your jewelry business. We are keeping…

Read More

It’s true:: Successful people are full of CRAP

By Tracy Matthews / July 23, 2013

Today I am so excited to interview on of our Bonus Contributors here at F&TA, Rachel Luna. Not only is she a little sparkplug (just 4’11”) but she is the manifesting maven of affirmations in our Laying the…

Read More

FREE Q&A Call w/ Tracy & Robin

By Tracy Matthews / July 22, 2013

You’re INVITED! Join Robin & Tracy this Wednesday, July 24th for a FREE Q&A call! We realize that jewelry designers who are serious about their businesses also have some serious business questions. We are here to help. Ask…

Read More