Sales & Marketing
Pulling off a profitable promotion? It’s definitely within your power! Some designers get discouraged when they run a promo and don’t see tons of sales. You might be feeling like promotions can’t work for you.…
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Owning a jewelry business is FUN! Being a jewelry designer, myself, I know as well as you… There isn’t anything better than getting an email from a client gushing over the new piece they just bought!…
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Do you have email list envy? It’s really true what they say, “The money is in the list”….well really the relationship with your list… Whether you’re starting from zero or have a loyal base of customers,…
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It’s no secret. Everyone is pretty much hanging out on Facebook. So it’s naturally a really good way to connect with those DREAM Clients who’re gonna love your jewelry! Because of the ever-changing algorithms…posting on your…
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Wondering how to stand out on Facebook can cause some serious stress, confusion and overwhelm. Can you relate? You’re not alone! With changing algorithms and fan pages, Facebook especially can be a tough nut to…
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Think back to the last time you sold at a jewelry show. What do you do when someone comes up to your booth? Did you hide? I know you didn’t … but I’ve totally seen designers…
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What emotions come to mind when you succeed? Good ones, right? You’re queen of the mountain! You feel happy, strong, brave, smart, and confident. You’re walking on air:; all smiles. It’s amazing. What about…
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Let’s be honest, who doesn’t want to boost their e-commerce sales? Of course you do! If you have an online business, you’re likely gearing up for the busiest few weeks of the year. The holidays…
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Welcome to crunch time! In our jewelry biz world, these next 16 days are like finals week college or the night before your wedding. They are make or break. Just a reminder (but I’m sure…
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Along with the pile of leftover Halloween candy, there are a lot of marketing ideas you have to chew on this time of year! You know the Holidays are only a few weeks away and you want to…
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