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Posts Tagged ‘marketing’

How to Stay “Top of Mind” to Editors (and Bloggers)

Woot, I am super excited because I am interviewing some awesome people today for our Thrive by Design podcast that’s launching this Fall! One of those people is Danielle Miele of Gem Gossip! She is absolutely one of my favorite jewelry bloggers and totes adorable..isn’t she? Last week, on a call for our Diamond Insiders…

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How to Rock Your Holiday Marketing Plan: Made Simple

When I had my first HUGE month in my custom jewelry business, I blew my goal out of the water. Honestly, I couldn’t believe it! I, by FAR, exceeded my expectation of what I was actually capable of. Especially considering that the economy was crap at the time and I was dealing with the aftermath…

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How Identifying Your DREAM Client Attracts More Sales

Are you wondering how all the buzz about identifying your dream client actually helps you get more sales and more raving fans? Identifying your DREAM client is one of the most important things you will do for your business. Every–and I mean every company, big or small–should identify their DREAM client. I have worked for…

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Why 20% can make all the difference in business.

In sales there is something called the 80/20 rule. It’s when 80% of your sales come from just 20% of your customer base. Every client is important, but you will always have about 20 percent of your client base that drives approximately 80 percent of your revenue. The companies I’ve worked for – large and…

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