marketing

EP368: How To Market Beyond Your Network With A Small Marketing Budget

By Tracy Matthews / September 27, 2022

If you’re a business owner with a really small marketing budget, you’re probably wondering, “How do I grow beyond my friends and family network?” Someone recently asked this question in one of our Laying The Foundation Q&A sessions,…

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#296 How to Get Over Your Fear of Video and Make Better Videos with Patrice Poltzer

By Tracy Matthews / April 6, 2021

It’s 2021 and video content is king, yet so many designers and small business owners are afraid to create videos for their brand. Patrice Poltzer and I are out to change that. Let’s talk about how you can…

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image of a digital marketing plan

5 Things You Need in Your Small Business Digital Marketing Plan

By Tracy Matthews / March 9, 2021

It isn’t easy to make a name for yourself. All the talent and artistic ability in the world can still go unnoticed, especially in a $230-billion industry. This problem is exactly why marketing exists. But marketing itself has…

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#204 How to Elevate Your Brand with Packaging with Barbara Whitney

By Tracy Matthews / June 4, 2019

Unboxing experiences are a big deal these days… If you want to sell your product for premium prices, you have to think about packing! When customers open their purchase, they want it to be fun – to feel good.…

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#194 How To Set Up Your Website For More Wholesale Orders

By Tracy Matthews / March 26, 2019

I might sound like a broken record but… Do you know what your BIGGEST sales tool is? So many people are still getting it wrong! Your website is your number one sales tool. It doesn’t matter if you’re…

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#186 How to Become an A-Player in Business (and Get What You Want)

By Tracy Matthews / January 29, 2019

Who are some of your favorite icons in the world? Maybe it’s Beyonce, or Marie Forleo, or Oprah, or a world leader. They’re people that we look up to and admire, and may even want to be like…

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#182 How to Face Fear to Grow Your Business FAST This Year with Rhonda Britten

By Tracy Matthews / January 1, 2019

Happy New Year #ThriveTribe… Last week, I wrote about 5 words to live by (and tools to set the precedent for your New Year) because, well, it’s the New Year! Time for some massive change! Which leads me…

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How to Stay “Top of Mind” to Editors (and Bloggers)

By Sharon Kwon / September 22, 2015

Woot, I am super excited because I am interviewing some awesome people today for our Thrive by Design podcast that’s launching this Fall! One of those people is Danielle Miele of Gem Gossip! She is absolutely one of…

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How to Rock Your Holiday Marketing Plan: Made Simple

By Sharon Kwon / July 21, 2015

When I had my first HUGE month in my custom jewelry business, I blew my goal out of the water. Honestly, I couldn’t believe it! I, by FAR, exceeded my expectation of what I was actually capable of.…

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How Identifying Your DREAM Client Attracts More Sales

By Robin Kramer / March 25, 2014

Are you wondering how all the buzz about identifying your dream client actually helps you get more sales and more raving fans? Identifying your DREAM client is one of the most important things you will do for your…

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