Podcast Highlights

EP356: From Lilly Pulitzer to Solo Startup: How One Designer Left Corporate to Pursue Her Passion with Jane Paradis

By Tracy Matthews / June 3, 2022

If you’re a jewelry designer dreaming of quitting your corporate job to focus on your business, you probably have a lot of questions. How can I increase my sales enough to support myself? How do I prepare for…

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How They Built a Million Dollar Handmade Jewelry Business Without a Massive Team

By Tracy Matthews / June 1, 2022

Starting a handmade jewelry business is challenging and, what’s more, growing it to 7 figures. But if you have proper guidance and work “on” the business instead of “in” it, you’ll be able to fast-track your growth, even…

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This Couple Quit Their Jobs To Start A Jewelry Business – Now They Have 18 Months To 4x Their Sales

By Tracy Matthews / May 30, 2022

Quay Flom has always loved jewelry, but various metal allergies prevented her from wearing most mainstream pieces. So, she did what only a true creative visionary would do: she started making her own. She came to realize her…

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EP355: Holiday Publicity Push: PR Success Tips for Jewelry and Product Businesses with Nora Wolf

By Tracy Matthews / May 30, 2022

Getting publicity for your jewelry brand is a crucial element of a robust marketing strategy, and the holiday season is the most important time to do it. The top publications have a very long lead time for their…

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Her Jewelry Business Brought Her Family Out of Poverty: How This Designer Scaled to 6-Figures in Only 5 Years

By Tracy Matthews / May 25, 2022

From barely scraping by to supporting her family full-time, this designer grew her jewelry side-hustle to a 6-figure business in only 5 years. Quay Flom has always loved jewelry, but various metal allergies prevented her from wearing most…

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The Secret To Starting A Jewelry Business On The Side While Working A Full-Time Job

By Tracy Matthews / May 25, 2022

With kids at home, bills to pay, and a demanding full-time job, it might feel impossible to start a jewelry business on the side. But if this designer can make it work, so can you. When Candace Eve…

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It’s Never Too Late: How This Busy Mom Turned Her “Side-Hustle” of 15 Years Into A Full-Time Jewelry Business

By Tracy Matthews / May 20, 2022

Some people think professional jewelry business coaching is only for beginners, but that couldn’t be further from the truth for Susan Collick. In 2017, Susan Collick’s jewelry business, Daisy Chains, had just turned 15-years-old. It was hard to…

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EP354: How Do I Deal With the Uncertainty of Shifting My Biz From a Side Hustle to One That Pays the Bills with Marissa Hess

By Tracy Matthews / May 20, 2022

When you start a successful side hustle, there comes a point where you have to decide if you want to keep it that way or take the leap and turn it into a full-time business that pays the…

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Structure Didn’t Limit This Jewelry Designer’s Creativity – It Allowed Her Business to Thrive

By Tracy Matthews / May 19, 2022

Creative jewelry designers often struggle with structure – but sometimes that’s exactly what you need for your business to thrive.m algorithm is working against you? It’s been seven years since Joel Ingwaldson left the corporate world to pursue…

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EP353: How to Use Consumer Buying Trends in Your Marketing in 2022

By Tracy Matthews / May 16, 2022

This is a very special episode, m’dear.  For one, I’m going to break down some cutting-edge market research that could be the key to blowing up your online following. And, more importantly, we’re entering birthday season here at…

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