Sales & Marketing
Did you build your jewelry brand on sales from in-person events? Then you probably have a lot in common with Erin Herdenreich of Betina Roza. Erin designs bright beachy jewelry for the rare brave soul. She sells her…
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Let’s start the week right with another amazing success story from one of our Momentum graduates, Meghan Boehm. Meghan is the founder of Meghan Bo Designs, a jewelry brand for multi-faceted moms who want to look stylish whether…
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Today I am thrilled to introduce you to Katie Seller, the irreverent and hilarious visionary behind Metal Marvels. Katie creates a wide variety of jewelry, apparel, and home goods designed to empower women to be themselves. Her honest…
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Do you ever feel like you’re putting in the work, doing everything right, and still not seeing any big changes in your business? Hitting a business plateau is the number one reason jewelry designers and makers join our…
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Do you feel like you’re running out of ideas to market your jewelry brand? Laryssa Wirstiuk is here to help. Laryssa is the founder and creative director of Joy Joya, a digital marketing agency for jewelry brands. She’s…
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I think we can all agree that it would be awesome to make money without lifting a finger. Well, email automation is the most sensible way small business owners can cut back on their workload without cutting back…
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Mothers are pretty special people. If you’re lucky, your mother is the person you can always turn to for advice, support, and encouragement – and she loves everything you create (even the pieces you’re not so proud of).…
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We’ve been teaching designers how to host virtual trunk shows for years as part of our Train Your Customers to Buy From You Online (TYC) coaching program. Virtual trunk shows have always been important, but over the last…
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Have you been scrolling through your Instagram feed and come across a video from your favorite brand, promoting a new product? Or how about a video testimonial on a homepage that influenced you into buying something? Any video…
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It isn’t easy to make a name for yourself. All the talent and artistic ability in the world can still go unnoticed, especially in a $230-billion industry. This problem is exactly why marketing exists. But marketing itself has…
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