The Blog

Designer Spotlight: Lidija Redovnikovic

By Tracy Matthews | July 26, 2013

A brief story of what you do and why you do it. I make copper, brass and silver handmade jewelry. It is not only my work but also my true…

It’s true:: Successful people are full of CRAP

By Tracy Matthews | July 23, 2013

Today I am so excited to interview on of our Bonus Contributors here at F&TA, Rachel Luna. Not only is she a little sparkplug (just 4’11”) but she is the…

FREE Q&A Call w/ Tracy & Robin

By Tracy Matthews | July 22, 2013

You're INVITED! Join Robin & Tracy this Wednesday, July 24th for a FREE Q&A call! We realize that jewelry designers who are serious about their businesses also have some serious…

151 Ways to Boost Your Holiday Sales

By Tracy Matthews | July 22, 2013

We are big on creating FREE business resources for jewelry designers. Since the Holiday Season will be here in no time at all, we want you to be prepared. This…

Designer Spotlight: Caro Chan

By Tracy Matthews | July 19, 2013

A brief story of what you do and why you do it. Hydra is an island for artists, I love creating pieces that will remind people of their stay here…

The 5 Secrets to Holiday Success

By Tracy Matthews | July 16, 2013

You might be reading the title of this blog post and be thinking:: “Why do I need to be thinking of Holiday Sales for my jewelry business right now?” You’ve…

Designer Spotlight: Angie Howard

By Tracy Matthews | July 12, 2013

A brief story of what you do and why you do it. Several years ago I got to spend some time in Hong Kong Kong which exposed me to the…

You’re Invited!! FREE training – 5 Secrets to Holiday Success

By Tracy Matthews | July 11, 2013

Marketing Roadmaps, Effective Sales Goals, and Accountability Partners Tracy & Robin are going to show you how to harness the power of the holiday season and boost your 2013 jewelry…

Insiders Tips on Using Instagram for Your Jewelry Biz

By Tracy Matthews | July 9, 2013

Interview with Robin & Sue B Do! Tracy and I have been fascinated by the new social media darling Instagram and wanted to learn more about it so we contacted…

Tip: Make it Easy for Editors to Feature Your Jewelry for Holiday

By Tracy Matthews | July 2, 2013

Even though the dog days of summer are upon us, it’s not time to slack off in your jewelry business. Savvy jewelry designers are working hard (and having a little…