The Blog
If you want to increase the odds of survival for your jewelry business, you need to learn how to manage your business finances. In today's episode, I interviewMelissa Houston, a…
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Before you started your independent jewelry business, chances are you never had to worry about hiring people. But once your business reaches a certain level of growth, you need a…
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If you want to grow your business, but your current strategies aren’t working… then the only path to growth is change. Last February, we officially wrapped up our EPIC Jewelry…
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Set Up Your Product Photography to Create Desire and Optimize Your Sales If you’ve never really paid much attention to how you photograph your jewelry, consider this your crash course…
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“I have a couple of tips when you land a podcast or TV feature. Get your message and your sound bites under wraps. If you don’t even know your message…
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“You’re not selling a product. You’re selling a lifestyle. You’re selling a movement. You’re selling the real feeling why people buy from you.” This is one of the many insightful…
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Even with over 25 years of experience in the jewelry industry, Joel Ingwaldson was struggling with her business because she didn’t have the proper systems in place. Unfortunately, Joel’s story…
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“I always wanted to have my own business ever since I saw Betsey Johnson’s fashion show when I was 13. And I was like, ‘oh my god,’ she’s so much…
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Imagine having 5 kids to support, a husband on disability, and you just got laid off from your job! That would be all the reason to bail on your jewelry…
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When costs go up, you have to raise your prices to maintain your margins or cut your expenses somewhere else. In this podcast episode, I'll be interviewing Jason Ayers. He…
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