The Blog

Designer Spotight: Alison Young

By Tracy Matthews | June 5, 2015

A brief story of what you do and why you do it: I would probably describe my work as contemporary silver jewellery, although it often incorporates copper, gemstones and natural…

The Piece of Technology That Could Get You More Sales From Buyers

By Tracy Matthews | June 2, 2015

Have you ever been so overwhelmed by your email inbox that you missed a VERY important email? Yeah me too! A few months back, I was chatting with a buyer…

Happy Birthday to Robin!

By Tracy Matthews | June 1, 2015

It’s Robin’s B’day today and it’s a BIG b’day for her…   For those of you who know my gal, Robin, you KNOW that she is one of the most…

Designer Spotlight: Jane Usanova Gold

By Tracy Matthews | May 29, 2015

A brief story of what you do and why you do it: My jewelry is handcrafted with love in NY with gemstones and pearls in silver and vermeil and gold-filled…

STOP doing this if you want to get your collection into MORE stores!

By Tracy Matthews | May 26, 2015

Are you having a hard time getting your designs into stores? Or maybe you’ve been selling to stores for awhile, but are struggling to to attract your DREAM stores? You…

Happy Birthday to Tracy!

By Tracy Matthews | May 21, 2015

Yes, it’s true…today is my birthday and I can’t wait to celebrate! I love my birthday because I love celebrating! Every year, I take the day off, do something that…

How to Find Out What Your DREAM Clients Really Want

By Tracy Matthews | May 19, 2015

Have you ever wondered about what your best customers REALLY want from you? If you’re struggling to figure it out, you might not be asking the right questions! Or any…

Designer Spotlight: Cindy Kaiser of La Kaiser

By Tracy Matthews | May 15, 2015

 A brief story of what you do and why you do it: Jewelry making is my passion and colors have always inspired me. I have combined my love for the…

Don’t Make These ANNOYING Mistakes When Pitching to Stores

By Tracy Matthews | May 12, 2015

Building the wholesale side of your jewelry business is a great way to diversify your revenue and grow your brand! However, it’s really easy to annoy buyers when you are…

Designer Spotlight: Beth Crowell

By Tracy Matthews | May 8, 2015

I work with sea glass because I absolutely love the beach. Having grown up in MA I have wonderful memories of combing the beaches looking for shells, pretty stones and…