The Blog

Instagram Tactics that Convert to Sales

December 10, 2013

…from the jewelry designers that are using them… Today we wanted to tackled a topic that is huge these days: how is a jewelry designer to convert sales by using…

How To Stay Focused on Your Jewelry Business this Holiday Season

December 3, 2013

It’s here! The Holidays are here in full swing! Doesn't Thanksgiving seems like a distant memory? And Black Friday, Small Business Saturday and Cyber Monday are a bit of a…

How to Create an Awesome Newsletter (that people read)

November 26, 2013

We can’t believe how quickly the holiday season approached! As you know, it’s all about making sales happen from this point forward. The mad rush of holiday shopping starts on…

15 Sales & Marketing ideas to make your Cyber Monday (and Black Friday) a success

November 19, 2013

You’ve been planning, plotting and preparing and the time has finally arrived… the holiday sales season is in full force! Black Friday marks the “start” of the retail season for…

Year End Accounting Strategies for Jewelry Designers

November 12, 2013

Guest Author: Mariel Heart Hello dear jewelry insider, are you a one-person enterprise wearing all the hats? Or, have you stepped up to professional level and have help allowing you…

Designer Spotlight: Nicky Ruxton

November 8, 2013

A brief story of what you do and why you do it. I collect all kinds of small used findings and love the process of letting the objects tell me…

FREE Q&A call with Tracy & Robin

November 7, 2013

We like to do this from time to time, have a FREE call to answer any and all of your jewelry business questions. In celebration of the early-bird enrollment for…

8 Crucial Components to Lay a Strong Foundation for Your Jewelry Business

November 5, 2013

Jewelry designers ask us all of the time about the most important consideration when building a jewelry business. The short answer is sales, but the long answer comes down to…

Designer Spotlight: Martha Inez Gonzalez

November 1, 2013

A brief story of what you do and why you do it: Each of the unique pieces of jewelry I create benefit a wonderful organization. I feel good knowing that…

How to Deal with Difficult Jewelry Clients

October 29, 2013

One of the challenging things about running a jewelry business especially when you are keeping your business lean, is that you have to wear many hats. In my business model,…