The Blog

How to Close the Sale

By Sharon Kwon | September 23, 2014

Quick Question: How many times has a client admired your work, told you how much they loved your designs but then walked away without purchasing? Getting clients to look at…

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How to Talk About Your Jewelry Designs (without feeling Skeevie)

By Sharon Kwon | September 16, 2014

Do you agree? Talking about your jewelry designs can be totally nerve-wracking! When I was first starting out as a designer, I was VERY sensitive about my work. It felt…

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Sales Strategies for Shy People Stolen from Yoga

By Sharon Kwon | September 9, 2014

In a few weeks, I am heading to a Yoga Retreat in Italy…and I am beyond excited. Yoga has influenced my life in so many ways. In fact, it’s helped…

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Designer Spotlight: Lisette Fee

By Sharon Kwon | September 5, 2014

A brief story of what you do and why you do it. I find inspiration from the local people and wildlife in the places where she has lived. Humans have…

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How to Create a Clean and Simple Website that Sells

By Sharon Kwon | September 2, 2014

Over the past several years, our society has slowly but surely been replacing consumer culture with a welcomed minimalist movement. As consumers in this new movement, we want our personal…

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Designer Spotlight: Belinda Norrington

By Sharon Kwon | August 29, 2014

A brief story of what you do and why you do it. The simplest answer is that I serve my love of jewellery and my incurable curiosity about nature by…

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Summer Sales Resource Roundup

By Sharon Kwon | August 26, 2014

Tis’ the season to ignite your sales initiatives for the Holiday season! Trade shows are winding down for Fall/Resort 2014 and stores are placing their wholesale orders now through September.…

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Designer Spotlight: Katye Landry

By Sharon Kwon | August 22, 2014

A brief story of what you do and why you do it. In 2013 I started making jewellery as something to keep my new mommy hands (and mind) busy. I…

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Summer PR Resource Roundup

By Sharon Kwon | August 19, 2014

You guessed it! Right now magazine editors are winding down their search for product for Holiday Gift Guides, Holiday and Resort Issues. But you still have a chance to pitch.…

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Designer Spotlight: Richelle Shadoan

By Sharon Kwon | August 15, 2014

A BRIEF STORY OF WHAT YOU DO AND WHY YOU DO IT I would like to do everything, but my main focus is on artisan photo jewelry custom made with…

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