The Blog

Episode 495: How to Use AI Tools to Pitch Holiday Publicity (and a lot more) with Callan Faulkner

By Tracy Matthews | September 24, 2024

Managing a business can take so much time. Whether you have a team of employees or have to do everything yourself – managing your business probably takes more time than…

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Episode 494: How to Create User Generated Content Viral Videos With Phil Vilk

By Tracy Matthews | September 17, 2024

“I feel like I spend more time on content creation than making Jewelry.” If that line resonated with you – you’re not alone. Creatives often reach out to me expressing…

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Episode 493: How 5 Designers Grew to High Sale Months – Must Listen

By Tracy Matthews | September 12, 2024

How much ROI can you get in ONE year by investing in yourself? Today is a very special episode of Thrive By Design – because I have a panel of…

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Episode 492: 4 Ways to Create More Magnetic Marketing This Holiday Season

By Tracy Matthews | September 10, 2024

Make this your highest revenue holiday season ever! It may only be September – but the holidays are almost here. And for Jewelers – this is our busiest time of…

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Episode 491: A Brave Move to Follow Her Artistic Dreams With Nicole Fedele

By Tracy Matthews | September 4, 2024

Would you have the courage to change cities to follow your dream? Today’s guest Nicole Fedele – a recent Laying the Foundation graduate – did just that. Nicole lived in…

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Episode 490: Going Against Her Culture and Landing a Today Show Segment with Marion Gaude

By Tracy Matthews | August 29, 2024

Talking Jewelry on the Today Show during the Paris Olympics Today’s Thrive By Design guest Marion Gaude – a French designer –  has an amazing story of how she ended…

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Episode 489: From Hitting Rock Bottom to Her BEST Year Yet with Laura Stamper

By Tracy Matthews | August 27, 2024

What would you do if you lost everything? That happened to today’s guest Laura Stamper. In just 3 months – she lost everything.  Her husband, her house, and her art…

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Episode 488: Why Your Marketing Isn't Making Sales – It's not what you think!

By Tracy Matthews | August 22, 2024

Do you ever feel like the wrong people are buying from you? Many of my students come to me with a vision of their dream customer. The problem?   The only…

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Episode 487: How to Add Permanent Jewelry To Your Business For Holiday With Ashley Donnell

By Tracy Matthews | August 15, 2024

“Cheap ain’t loyal” That’s what my friend Ashley Donnel said when I asked her how she justifies charging more for permanent jewelry than her competitors. In today’s episode, Ashely –…

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Episode 486: Key Takeaways From Powerhouse Women + My Mastermind Weekend

By Tracy Matthews | August 14, 2024

Putting Yourself in the Room with Powerful People One of the biggest mistakes I see creatives and business owners make is trying to do everything on their own. I attribute…

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